The Lebara Group is a telecommunications company providing services in many countries around the world, using the mobile virtual network operator business model. Lebara Mobile provides pay as you go mobile SIM cards, targeted towards the needs of international communities and migrant workers.

 

Objectives

Promote the brand to Eastern European and Lebanese communities in the UK.

 

Campaign

We were able to secure our client as the main sponsor at many relevant events. We managed the contracts between the event organisers and the client, also ensuring that expectations were met on the day.

 

Results

All events secured by 2Sisters PR were attended by multiple nationalities with our client’s branding clearly visible at every event. We also managed to secure publicity for the client.